Google Places (Google Maps) Listing
| Google Local SEO
Online Marketing for Local
Businesses | List your business on Google
Google Local now called Google Places or Google Maps are all
synonymous with online marketing for local businesses by
listing your business on Google. Google Maps, is how
Google has decided to compete against yellow pages and other
local advertising listings providers. While doing
search in with specific city, zip or local address on
Google, you will spot, Google display maps right below the
Google AdWords sponsored ads.
Google maps display content specific to the IP address of
the searching persons computer and the keywords entered in
the search box. This additional parameter of physical
address location of the computer changes what different
people will see on maps. However, Google Places Local
Maps configuration and setup requires considerable thought
prior to listing. The keywords selected and the
process of listing, surrounding it with proper content can
deliver optimal performance --- resulting in yet another
channel where qualified leads and customers will flow to
your website generating sales for your business.
Google Maps Optimization | Google Maps SEO --
how does this work? VERTX SEO again starts
with 1st conducting in depth competitive keyword research
for specific customer's business which attracts the best
ROI. This research is in valuable and often is the
step missed by most Google Maps setup vendors and customers.
Then we define content planning around the keywords before
we start the process of setting up Google Maps.
Additionally, its critical to ensure that Google Maps have a
review section. Its important to focus customers to
complete reviews and the reviews can dramatically enhance or
reduce search results from Google Maps.
At VERTX SEO we do not leave much to chance, we work with
purpose toward getting our clients ranked for specific
keywords on Google Maps, this takes time and often requires
Google Maps search optimization (not the same as
search engine optimization tasks which is much more
difficult than Google Maps Search Optimization). To be
clear, the listing of our Clients website and content is
effective within days, however, to get the ranking for
specific keywords on Google Maps, that can take between 3
weeks and 6 months. Its a factor of competition of the
keywords and physical location of the business listing.
As you can see from reviewing the above
information, VERTX SEO services focus on delivering results
with confidence and with measured results. Google
AdWords management delivers amazing results when customers
leverage professional SEO firms like Houston SEO company --
VERTX SEO. Give us a call or email us for a free evaluation
of your Google AdWords campaigns.
Google Maps can deliver
significant ROI through close to free exposure for local
businesses seeking an affordable marketing strategy.
However, if maps (Google Places) is not setup correctly,
then the overall exposure of the website is diminished.
The configuration and setup of Google Places (Google
Maps) is important. On the surface it looks
simple but the process and the overall setup needs to align
with SEO objectives of the overall online marketing success
of the website. The exposure and the keywords must be
researched and confirmed and Google Places setup with
optimized keywords which then needs further re-enforcement
with SEO services to get the rankings on maps. As with
organic search and Google AdWords ads position placement,
maximum click through occurs when positioned in 1 through 4
position on maps.
Additional factor which must be part of
the overall Google Maps setup and configuration is the
review section. This review section becomes
increasingly important for a business and its critical for
the business owners to watch this carefully while good
reviews will have positive impact on attracting new
customers, negative reviews will have dramatic impact on the
business. VERTX SEO we believe in being proactive by
requesting customers to continuously add good reviews so
that when their is a bad review, the communications can be
balanced with more good then the bad.
Typically, clients come to VERTX SEO
when they have bad reviews or have been listed on sites like
Rip Off Report -- we fix rip off
report report with SEO services. This takes
time and a lot of effort but we can over time address the
bad reviews by burring it deep in the Internet pages.
Please note that if you are listed on Rip Off Report --
there is no way to get this removed from the Rip Off Report
site. Call us and we can explain in detail why they
are able to do this and the only options for your business
is legal action against the person who has posted the
comments and assuming you will win, requesting plaintiff to
send in a rebuttal, however, the original comments will
continue to be on the Rip Off Report website.
Google Map Reviews is
an important feature which should be monitored by a business
and leveraged to enhance the overall traffic to the website
from qualified leads searching for products and service
offered by the client. Furthermore, the reviews will
enhance credibility and further develop opportunities to
increase the leads and sales conversion rates delivering one
of the lost cost of marketing available online.
Give VERTX SEO a call or email and we
can discuss this topic in detail and provide you with
guidance on how to proceed. There is no obligation to
use our services, we look forward to connecting with you.
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